|
A little history...
Property Systems Corporation was founded in 1976 by Fred R. Freyer,
Jr. and Richard J. Uberto. Fred's background included several years
in the land division of Adair Realty headquartered in downtown Atlanta
followed by the successful founding and operation of his own firm,
Berry & Freyer Land Company. Richard was hired by Fred in 1973
as a research & graphics assistant. At the age of 18, Richard earned
his real estate license & worked his way through college brokering real
estate.
From the beginning, the idea behind Property Systems was to find new
ways of making real estate brokerage more enjoyable for clients through
being a service oriented company. At first, Property Systems
specialized in the sale of undeveloped land in the 15 county
metropolitan Atlanta area. Many of Atlanta's finest shopping
centers, subdivisions, industrial parks and offices are now situated on land
once brokered by Property Systems.
The greatest challenge to being successful in the increasingly complex
commercial real estate market was the steep learning curve that new
agents faced in becoming knowledgeable. In 1980, Richard & Fred
began solving that problem by developing a teamwork approach to
brokering real estate. This teamwork approach worked very well and led
to many notable sales in the Atlanta area for the commercial division.
The early days of Property Systems provided the opportunity to
experiment with different approaches to the teamwork concept as
well as developing a more aggressive approach to real estate sales.
This philosophy has continued through to the present.
Launched by that growing success, Property Systems branched into
other areas of the real estate industry, including the management
of single-family homes. In 1984, Bob Safford along with Fred &
Richard co-founded the Property Systems Management Company in
Atlanta, which set the groundwork for Property Systems today.
In January 1988, Richard became the CEO of Property Systems to
oversee all of the Property Systems operations. His primary goal
was to look for an area of greater opportunity than the rapidly
fluctuating land market. The decision was to bring the knowledge
gained through the teamwork approach to land along with the knowledge
learned in the home management business to offer full residential
brokerage services.
The first half of 1988 was spent developing the systems and procedures
for the newly formed residential division. Operations began in July.
Bob Safford became the Managing Broker for the first Property Systems
Residential office. Fred managed the land operation.
The opportunities in residential real estate turned out to be greater
than expected because of our successful "systems" of tracking business.
Under Bob's leadership the first office grew to over 50 licensed agents
in less than a year. Residential real estate became a major focus for
Property Systems.
In 1989, Property Systems opened an office in Raleigh, North
Carolina. In 1991, a third office opened on the southside of
Atlanta. Property Systems opened three more offices in 1992.
One was located in Gwinnett County and another was located in
what is now the Corporate Headquarters located in the Atlanta
Board of Realtors Building in North Atlanta. Reese Freyer,
Fred's son who is now the President & Qualifying Broker for
Property Systems of Georgia opened the Corporate Office. Later
that year, another office opened in the Northlake area of DeKalb
County, which was helped run by Joe Eman who is now Executive
Vice President & Managing Broker for Property Systems of Georgia.
Leading the wave of change in technology and business practices
is what Property Systems is built upon. While
successfully streamlining operations, Property Systems continues
to grow thanks to the advanced "systems" and the "teamwork"
approach. Property Systems is dedicated to providing the best
financial and business opportunities to our associates.
Reese Freyer continues to build on the history of
Property Systems while maintaining the aggressiveness in building
the Company. We welcome the opportunity for you to come join us
and make some history for yourself.
|
|
